A video team that works almost only with PI firms.

Narrow on purpose. It is why the process works.

Who we are

Personal Injury Lawyer Video is a Houston production team that makes video and recurring social content for personal injury law firms. We are operated by the same crew behind PrimeX, but this is a separate practice with its own focus, because producing for PI firms is not the same job as producing for everyone else.

Attorneys are not actors, offices are not studios, and a partner's calendar does not have room for a shoot every week. So the whole process is built backward from those facts: plan the content before anyone is on camera, film in organized blocks, direct people who have never done this, and deliver finished files that a marketing coordinator can publish without editing anything.

We film in English and Spanish, usually at the firm's own office, across Houston and the surrounding metro. We do not give legal advice and we do not write your marketing strategy for you. What we know is how consumer-facing legal video actually gets used — on social, in paid campaigns, on the website — and how to produce enough of it, consistently enough, that a firm becomes recognizable.

Camera operator on set during a personal injury law firm shoot in Houston

Principles

How we work

  1. Specialized

    One category, learned properly. We know what a PI firm's content calendar has to carry and what a case-type piece needs to do.

  2. Efficient with your time

    Batched filming, planned in advance. Attorneys give us a block, not an ongoing commitment.

  3. Bilingual by default

    Spanish content is produced as its own work, on the same day, not translated afterward.

Let's talk about your firm's content.

A short call is enough to know if it's a fit.